The Discipline of Innovation – Choosing an Approach
There was the following question on Quora today:
Many Innovation strategies could prove effective, including Producer Innovation, Open Innovation, [Lead] End-User Innovation, Employee-Driven Innovation, Combinatorial Innovation, Accidental Innovation, and even Imitation. How does one optimize the innovation mix?
Here was my response:
Indeed there are many approaches to Innovation such as you have listed here, but I can safely say, that they were not all successful for those who tried them (the failures are never documented), and there is no mention of the context in which they were successful.
If you are looking to develop an Innovation Strategy, I would suggest you spend considerable time and energy on understanding your own context well. I will not elaborate here on what understanding your context means, other than looking at internal and external factors that prevail and determine your strategic priorities.
What is the nature of innovation that is appropriate for you? Do you need to consider Business Model Innovation, Service/Product Innovation or, Process Innovation – which aspect of your enterprise are you focused on or needs attention. I am assuming you are not looking to create conditions and wait for emergent innovation to happen, but a deliberate approach to addressing strategic priorities.
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